Windows & Doors Trends — Oct 2, 2025

What's New / Trending

United States — incentives, quality, satisfaction

• The 25C / Energy Efficient Home Improvement Credit (U.S.) is still a driver for window and door upgrades under its 30% credit model (with caps per opening) — buyers and specifiers are watching for compliant SKUs and proper documentation (especially for 2025 tax year submissions).
• ENERGY STAR Most Efficient labeling continues to provide a marketing and compliance frontier: units meeting those thresholds are getting more attention in product choice.
• According to the 2025 J.D. Power Windows & Patio Doors Satisfaction Study, customer satisfaction with delivery & installation rose notably (by 11 points) to 749 (out of 1,000), indicating consumers care not just about specs but the execution.
• Some renovation trend reports in the U.S. note that dark frame colors (blacks, charcoals) and mixed‑material accents (metal + wood interior) remain strong aesthetic drivers.

Canada — program changes & new direction

• The Canada Greener Homes Loan program has been shuttered: October 1, 2025 was the final day for new applications.
• As part of a transition, the federal government has launched the Greener Homes Affordability Program (CGHAP) aimed at making retrofits more accessible—especially for lower-income households (including windows/doors) with a direct-installation model, no upfront costs for participants.
• The existing Greener Homes Grant is no longer taking new applications (already closed).
• NRCan's listing of eligible retrofits still includes windows and doors, under the envelope upgrade category, with grants historically ranging to ~$5,000 (depending on measures).
• The Canadian windows & doors market is expected to grow: projections suggest ~5.2% CAGR from 2025 onward.
• Because of the loan closure, many contractors and energy-retrofit businesses are concerned about a sudden drop in demand, emphasizing the need to pivot to new funding routes or private financing.

Europe & UK — regulation & market trends

• The European windows & doors market is valued at ~USD 61+ billion in 2025 and growing at ~3.7% CAGR through 2033.
• The EPBD / energy performance of buildings directive continues to push enforcement of stringent glazing and frame performance metrics (U-value, g-value) in national building codes.
• In markets like France and Italy, incentive schemes such as Superbonus 110% and MaPrimeRénov (which subsidize energy-efficiency upgrades including windows) remain influential in driving replacement demand.
• Smart fenestration (motorized shading, self-tinting glass, sensors for solar gain) is increasingly being integrated, especially in high-end renovation and new-build markets.
• Supply pressures persist: material cost inflation, lead-time uncertainties, and certification burdens across EU states remain key constraints.