Renovation Trends 2025 (Live Insights)
Compiled from the Renotrend Assistant. Updated as new data arrives.
Latest Snapshot
Last updated: 2025-09-25
US 25C Energy Efficient Home Improvement Credit for Windows & Doors
30% tax credit up to $600 total for qualifying windows and $250 per exterior door (max $500). Windows must meet ENERGY STAR Most Efficient; doors must meet ENERGY STAR criteria.
- Region: US
- Signal strength: high
Evidence & Notes
Refer to IRS Form 5695 guidance and ENERGY STAR program rules (Most Efficient 2025).
ENERGY STAR Most Efficient 2025 – window criteria
U-factor ≤0.20 in most US zones (≤0.21 South) with climate-appropriate SHGC; often implies triple or thin‑triple glazing in colder zones.
- Region: US
- Signal strength: high
Canada – Greener Homes Grant closed; interest‑free loan expanded
Grant stopped new intake; existing applicants can claim until Dec 31, 2025. Greener Homes Loan added $600M and remains active (up to $40,000, 0% for 10 years).
- Region: CA
- Signal strength: medium
Quebec – Rénoclimat $150 per rough opening
Predictable incentive for eligible window/door replacements—useful for quote math.
- Region: CA-QC
- Signal strength: medium
Ontario – Enbridge HER intake ended; Home Renovation Savings™ rolling out
Legacy HER intake ended Jan 27, 2025. Communications indicate paperwork deadlines through Dec 2025 for new program.
- Region: CA-ON
- Signal strength: medium
EU – Revised EPBD accelerates high‑efficiency envelopes
National plans target high‑efficiency, low‑carbon stock by 2050, raising the importance of high‑performance windows/doors in retrofits.
- Region: EU
- Signal strength: rising
UK – Future Homes guidance pushing ~1.2 W/m²K windows
Spec shifts toward triple glazing and improved frames to achieve ~1.2 W/m²K for new homes.
- Region: UK
- Signal strength: high
Style – Black/anthracite with warmer neutrals rising
Black and anthracite frames remain popular; warm metallics (bronze, anodic tones), taupe and deep brown add a softer premium look — notably in aluminum and alu‑clad systems.
- Region: Style
- Signal strength: rising
Trend – Slim sightlines and minimal frames
Homeowners seek larger glass and cleaner edges; thermally‑broken aluminum and steel‑look systems are common paths.
- Region: Style
- Signal strength: high
Compliance – Bird‑friendly glazing (Toronto Green Standard)
Toronto requires bird‑friendly patterns for many projects; Ontario case law/regulations strengthen liability context—good urban upsell.
- Region: CA-ON
- Signal strength: steady
Playbook – How to position offers this week
Lead with eligibility (25C/CA incentives); spec by U‑factor/SHGC; offer two palettes (black/anthracite vs warm neutrals/metallics); add bird‑friendly upsell in urban jobs; highlight financing options where relevant.
- Region: US,CA,EU,UK
- Signal strength: narrative
Weekly roundup — incentives, codes and market signals
25C remains active (windows/doors caps), ENERGY STAR Most Efficient 2025 guides specs, CA Greener Homes Loan active while Grant intake curtailed, EPBD/UK push tighter U‑values (~1.2 W/m²K). Triple/thin‑triple rising; dark frames with warm metallics continue; slim sightlines; bird‑friendly glazing on urban jobs.
- Region: US,CA,EU,UK
- Signal strength: summary
Financing‑first marketing for whole‑house replacements
Promote low‑interest retrofit loans (e.g., Canada Greener Homes Loan) and show monthly payment examples to drive conversions on full‑house window/door packages.
- Region: CA
- Signal strength: rising
Market – Insulating glass window growth (2024→2029)
Market size ~USD 14.04B (2024) → ~14.75B (2025), projected ~19.3B by 2029 (CAGR ≈ 6.9%) driven by efficiency, acoustics, daylighting and regulation.
- Region: Global
- Signal strength: high
Evidence & Notes
Industry report on insulating glass window market growth (TBRC).
Canada – Greener Homes Loan active; last day to apply Oct 1, 2025
0% interest up to $40,000 over 10 years; marketing urgency before the application window closes.
- Region: CA
- Signal strength: rising
Canada – Eligible retrofit grants $125–$5,000 (by measure)
Amounts vary by window/door type and performance; verify lists before quoting ‘grant‑eligible’.
- Region: CA
- Signal strength: steady
Ontario – New programs offering ~30–35% rebates (incl. per‑unit)
Examples include Home Renovation Savings and Affordability Program; some lines pay ~$100 per window/door. Specs/ENERGY STAR often required.
- Region: CA-ON
- Signal strength: rising
Trend – Triple / high‑performance IGUs rising
Driven by thermal comfort, noise reduction and code pressure; align offers with thin‑triple/triple options in cold climates.
- Region: Cold climates
- Signal strength: high
Design – Tilt‑and‑turn, slim frames, better hardware
Canadian buyers gravitate to European‑style tilt‑and‑turn with slim frames and tighter weather‑sealing, especially for cold regions.
- Region: CA
- Signal strength: rising
Buyer behavior – Specs & labels matter more
More consumers compare ENERGY STAR, U‑factor and (in Canada) ER rating, not just aesthetics; include clear spec sheets in quotes.
- Region: CA,US
- Signal strength: steady
Playbook – Actions for week of Sep 25, 2025
Push triple/IGU packages (comfort + acoustics); verify ENERGY STAR eligibility in quotes; promote Greener Homes Loan before Oct 1; add tilt‑and‑turn & slim‑frame options; build a local rebate checklist.
- Region: US,CA
- Signal strength: narrative
Try Trends On Your Facade
Experiment with trending materials and palettes on your photo before you buy.